FEBBY MWIIKISA
Head - Sales & Marketing
Lusaka
Summary
Sales and marketing leader with proven track record in driving business growth and maximizing revenue. Skilled in strategic planning, market analysis, and brand development, with strong focus on team collaboration and achieving results. Adaptable to changing market conditions and highly reliable in meeting organizational goals. Known for innovative approaches and effective communication, fostering strong client relationships and leading successful campaigns.
Overview
10
10
years of professional experience
Work History
Head of Sales and Marketing
Quest Financial Services
Lusaka, Zambia
02.2019 - Current
- Generated consistent sales growth by effectively presenting products and services to prospective clients. Met weekly targets through strategic outreach and follow-up initiatives.
- Facilitated timely communication of monthly schedules to ensure alignment with partner companies.
- Cultivated and sustained positive client relationships through exceptional customer service.
- Generated and submitted comprehensive weekly reports to inform strategic decision-making.
- Achieved increased audience engagement through effective content management on social media platforms. Enhanced brand awareness by implementing strategic social media campaigns. Fostered community interaction and loyalty through consistent and relevant content delivery.
- Planning, Implementing and reporting on sales strategies.
- Developed and executed
- Led cross-functional teams to drive innovative marketing campaigns and product launches.
- Mentored sales staff, fostering skills development to improve overall team performance.
- Collaborated with finance to align marketing budgets with organizational goals and objectives.
- Established key performance indicators for evaluating sales effectiveness and marketing ROI.
- Cultivated partnerships with industry stakeholders to expand brand presence and drive revenue growth.
- Increased sales revenue by implementing strategic marketing campaigns and fostering strong client relationships.
- Collaborated with cross-functional teams to develop innovative products that met customer needs and drove business growth.
- Implemented data-driven sales techniques that enabled the team to identify potential leads more effectively and increase conversion rates.
- Developed and executed comprehensive sales strategies to enhance market penetration.
Office and Sales Administrator
Dengil Promotional Gifts
05.2016 - 12.2016
- Undertook administration and other office duties i.e. taking phone calls, processing product orders, processing invoices for all sales transactions, attending to clients and delivering products.
Research Assistant
Mulonga Water and Sewerage Company / BCHOD Consulting Engineers
04.2016 - 04.2016
- Undergoing Data collection/Research training.
- Mobilizing of research participants in both urban/peri-urban/rural areas.
- Conducting genuine quality data collection through interviews and android tablets.
- Conducting Focus Group Discussions.
- Conducting National Level interviews with Mulonga Water and Sewerage Company stakeholders.
Education
Finance
University of Lusaka
Lusaka12-2025
Bachelor’s Degree - Business Administration
Cavendish University Zambia
Lusaka11-2020
Diploma - Business Administration
National Institute of Public Administration
Lusaka07-2014
Grade 9 and 12 Certificate - undefined
St. Joseph’s High School
Monze01-2009
Skills
- Good Analytical, Written and Oral Communication skills
- Good Numeracy skills - able to work with money, make calculations and create schedules
- Customer focus and client management - presenting a highly customer focused approach in all areas of work, taking the time to understand specific requirements and tailoring responses accordingly
- Able to adapt quickly to different organizational cultures and work within limits of policies framed
- Able to work with others - planning, leading, coordinating with others on work activities
- Able to work productively and instinctively with good initiative
- IT Proficiency: Word, Powerpoint, Excel, Internet and Email
- Graphic Designing (Use of Canva)
LEADERSHIP
Currently heading a Sales & Marketing department at Quest Financial Services.
Timeline
Head of Sales and Marketing
Quest Financial Services
02.2019 - Current
Office and Sales Administrator
Dengil Promotional Gifts
05.2016 - 12.2016
Research Assistant
Mulonga Water and Sewerage Company / BCHOD Consulting Engineers
04.2016 - 04.2016
Bachelor’s Degree - Business Administration
Cavendish University Zambia
Diploma - Business Administration
National Institute of Public Administration
Grade 9 and 12 Certificate - undefined
St. Joseph’s High School
Finance
University of Lusaka