Joslyn Muloongo
Lusaka
Summary
Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Tenacious with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.
Overview
7
7
years of professional experience
Work History
Sales and Marketing Manager
Pembe Flour Mills
08.2022 - Current
- Increased sales revenue by implementing targeted marketing strategies and effective sales techniques.
- Developed key account relationships for improved client retention and long-term partnerships.
- Improved brand visibility with well-executed promotional campaigns and engaging social media content.
- Optimized sales processes, streamlining procedures for increased efficiency and better customer service.
- Conducted market research to identify new business opportunities and stay ahead of industry trends.
- Collaborated with internal departments to develop cohesive messaging across multiple platforms.
- Spearheaded trade show participation, showcasing products effectively while networking with potential partners or clients.
- Launched innovative products with strategic marketing plans that generated significant buzz within target markets.
- Revitalized underperforming products with rebranding efforts that resonated with customers'' desires.
- Managed sales promotions and marketing strategies on major social media sites.
- Spearheaded successful branding initiatives, sales strategies and public relations approaches to underpin and enhance marketing campaign deployment.
Marketing Specialist
Varun Beverages
01.2021 - 12.2021
- Increased brand awareness by developing and implementing targeted marketing campaigns.
- Boosted lead generation through the creation of engaging content for social media platforms.
- Enhanced customer engagement, utilizing email marketing campaigns and newsletters.
- Managed cross-functional teams to successfully execute product launches and promotional events.
- Analyzed market trends and consumer behavior to inform data-driven marketing decisions.
- Conducted competitor analysis for better positioning in the market and identifying growth opportunities.
- Improved customer retention rates by designing customized loyalty programs tailored to individual needs.
- Elevated brand reputation through the development of compelling public relations strategies and media outreach efforts.
Copy and Content Writer
Ogilvy & Mather Worldwide
03.2017 - 12.2020
- Enhanced brand visibility by crafting engaging and relevant copy for digital and print platforms.
- Boosted website traffic through SEO-optimized content creation and strategic keyword implementation.
- Streamlined internal communications, writing clear and concise memos, newsletters, and reports for employees.
- Achieved higher social media engagement with compelling and shareable posts across multiple platforms.
- Efficiently managed multiple projects simultaneously, prioritizing deadlines while maintaining high-quality work.
- Collaborated effectively with cross-functional teams to ensure consistent messaging across all touchpoints.
- Conducted thorough research to inform accurate, informative, and timely content pieces for various industries.
Education
Bachelor of Mass Communication Studies - Mass Communications
University of Zambia
Lusaka, Zambia01.2017
Skills
- Brand-building strategies
- Team Leadership
- Rapport and relationship building
- Sales Tracking
- Performance tracking and evaluations
- Social Media Management
- Advertising Campaigns
- Customer Service
- Vendor Management
- Product and Service Promotion
Timeline
Sales and Marketing Manager
Pembe Flour Mills
08.2022 - Current
Marketing Specialist
Varun Beverages
01.2021 - 12.2021
Copy and Content Writer
Ogilvy & Mather Worldwide
03.2017 - 12.2020
Bachelor of Mass Communication Studies - Mass Communications
University of Zambia
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