MWILA CHISELA MASONGO
SALES & MARKETING
Lusaka
Summary
A dedicated Leader with commendable experience in Marketing & Brand Management, Team Transformation & Structure Optimization, Remarkable Customer Care Services. My experience in Marketing allows me to understand various consumer segments and generate tailored promotions and campaigns that are sure to increase awareness and consumption and ultimately grow sales within the campaign period. Creative insights in Planning and Implementing of new Marketing plans and activities on the market. To orchestrate brand strategies that will appreciate the financial impact by ensuring Return on Investment, with the aim to continually grow the brand and the business as a whole.
Overview
10
10
years of professional experience
Work History
Assistant Sales & Customer Service Manager
FARMFEED LIMITED
06.2023 - Current
- Increased sales by 10% for the year 2023 going forward.
- Help large volume of customers every day with positive attitude and focus on customer satisfaction.
- Respond to customer calls and emails to answer questions about products and services.
- Recognize and reward outstanding work performance to cultivate positive and collaborative customer service culture.
- Conduct training and mentor team members to promote productivity and commitment to friendly service.
- Implement new sales strategies to grow sales volumes.
- Create and review invoices to confirm accuracy and complete orders.
- Generate customer satisfaction surveys to analyze results into action plans.
- Collaborate with marketing department to launch and manage promotional activities and campaigns.
- Negotiating contracts with outside carriers to minimize costs to company and customers.
- Open and close location of outlets to grow coverage and service areas that best suits customers reach for easy accessibility.
- Define clear targets and objectives and communicated to other team members.
- Establish team priorities, maintain schedules and monitor performance.
Sales Marketing Manager
UNIFIED CHEMICALS OF ZAMBIA
03.2023 - 05.2023
- Management of sales for both formal & informal sector
- Order processing and Delivery Management
- Key Accounts Management
- Customer Relations Management
- Social Media Management
- Campaign Strategist
- Maintaining customer relationships in order to meet customer demands
- Marketing and product positioning
- Budgeting & Reporting
- In-Store Executions
- New Product Development.
Marketing Manager
GATBRO INTERNATIONAL LIMITED
01.2019 - 12.2022
- Formulate and implement marketing strategies
- Drive brand visibility to promote brand awareness
- In Charge of organizing promotional campaigns and propose mechanics on how to run promotions
- Writing Reports and all administrative tasks
- Developing and implementing marketing activities
- Preparing marketing budgets
- Working closely with sales representatives to meet supply and demand to customers
- Establishing close relationships with clients in order to understand and meet customer needs and wants
- Communication channel between organization and customers across different trade channels
- In charge of CSR programs
- Responsible for all POSM and liaising with branding suppliers if new material is needed
- Rationing, Positioning & Implementing Marketing activities
- Company Customer Service and spokesperson at all corporate and traditional events, including media presentations.
Marketing Manager
L&A LOGISTICS
06.2018 - 12.2018
- Marketing Strategy and implementation
- Customer Relationship Management (CRM)
- Promoter/Merchandiser Training
- In-Store Execution
- Promotional Campaign
- Product Development
- Budgeting & Reporting
- POSM management & Placement across different trade channels
- Brand Identity & Visibility
- CSR Engagement.
Content Manager
KAYMU ZAMBIA (JUMIA GROUP OF COMPANIES)
01.2014 - 12.2017
- Approved, reviewed and edited content flowing to website.
- Maintained content marketing calendar to schedule creation and delivery deadlines.
- Managed content distribution to online channels and social media platforms.
- Utilized analytics and site metrics to determine areas of improvement.
- Edited and sourced images and videos using photoshop and shutterstock. Etc
- Proven ability to learn quickly and adapt to new situations.
- Managed time efficiently in order to complete all tasks within deadlines.
- Managed content distribution to online channels and social media platforms
Education
Bachelor of Science - MARKETING
UNIVERSITY OF LUSAKA
Lusaka Zambia12.2025
Skills
- Technical Skills
- Solid experience of working with MS Office Suite
- Knowledgeable in Balance sheet, Performance Appraisal and Report writing
- Non-technical Attributes
- Problem-solving skills: creativity, critical thinking, and analytical skills
- Customer-service skills: active listening, time management, and prioritization
- Great supervisory skills
- Great communicator able to express and present ideas in an articulate and concise manner, and an active listener
- Able to work well with others, team player, negotiates and manage conflicts
- Excellent reasoning, investigative, analytical, and problem-solving ability
- Ability to work under tight deadlines and be adaptable to changing assignments
- Ability to take initiative to solve problems in an innovative manner
- Ability to work effectively in both independent and team situations
- Efficient Service
- Corporate Standards
- Customer Engagement
- Write Reports
- Customer Loyalty
- Customer Feedback
References
- Cassandra Munungwe M’hone, 0966-183319, ENGIE Energy Access (Africa), Lusaka
- Hamza Dalal, 0976-380530, Reckitt Zambia, Gatbro International Limited
- Mr. JohnPaul Makilya, 0967-979725, Kaymu Zambia (www.kaymu.co.zm), Lusaka
- Sergio Mendoca, 0965-758585, L&A Logistics
Education Membership
Bachelor Of Science in Marketing (2022-Currently studying) – UNILUS Associate Member of the Zambia Institute of Marketing – (ZIM)
Nrc
200404/10/1
Personal Information
- Gender: Female
- Number of Children: 3
- Marital Status: Married
- Date of Birth: 03/29/92
- Nationality: Zambian
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Assistant Sales & Customer Service Manager
FARMFEED LIMITED
06.2023 - Current
Sales Marketing Manager
UNIFIED CHEMICALS OF ZAMBIA
03.2023 - 05.2023
Marketing Manager
GATBRO INTERNATIONAL LIMITED
01.2019 - 12.2022
Marketing Manager
L&A LOGISTICS
06.2018 - 12.2018
Content Manager
KAYMU ZAMBIA (JUMIA GROUP OF COMPANIES)
01.2014 - 12.2017
Bachelor of Science - MARKETING
UNIVERSITY OF LUSAKA
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