Strategic-thinking Communications professional adept at writing, editing and shaping copy to meet specific needs, enhance perception and drive change. Decisive and focused with expertise in team leadership, program management and complex problem-solving. Maintains positive media relations and promotes specific messages.
Overview
7
7
years of professional experience
Work History
SENIOR COMMUNICATION & MARKETING LEAD
Unicaf University
01.2019 - Current
Company Overview: Unicaf University is a pan-African, independent, internationally recognised university, combining the best elements of online learning through the offering of high-quality academic qualifications
Develop communication strategies to be circulated internally and externally
Responsible for content development both written and visual
This includes newsletters, press releases, audio/video adverts and video documentaries
Maintained a strong media relations with different Media houses: This include Television stations, Radio station, Print Media house and Social media platforms
Responsible for monitoring media to ensure there is an accurate dissemination of information
Responsible for performance tracking and monitoring the effectiveness of the communication strategies
Supervises and monitor a team of marketing and communications personnel
Offer guidance, support and provide performance feedback to the team
Coordinate and manage major programme promotion campaigns in Zambia
Manage Social Events in terms of budgets, organising of the venue, florists, photographers, videographers, musicians, invitees, caterers e.t.c
Organise workshops, seminars, trainings for both staff and stakeholders
Develop network of related professionals to open up business opportunities
Responsible for building and maintaining stakeholder engagements from different organisations, government officials and other external sources
Develop key and valued relationships with customers, public, government officials and other external sources by resolving issues quickly and implementing process
STUDENT ADVISOR
Unicaf University
01.2018 - 01.2019
Guided potential applicants and processing applications to admissions
Handled high-volume telemarketing operations with expert use of client management software and computer dialing
Trained and Monitored of new recruits to understand Telemarketing and sales
Prepared students for later educational experiences by encouraging exploration of learning opportunities and perseverance through challenging tasks
Leveraged CRM database to manage customer data, log calls and other activities and generate reporting to deliver actionable insights and develop sales pipeline
Originated and cultivated strong relationships with prospective clients by strategizing aggressive outbound calling campaigns
Displayed excellent sales skills and understanding of how to leverage abilities to exceed quotas
Attended networking events, trade shows and conventions to enhance industry knowledge and solicit potential prospects
COMMUNICATIONS OFFICER
CHAZ
01.2015
Company Overview: The Churches Heath Association of Zambia (CHAZ) was formed in1970 by Catholic and Protestants Church health institutions
It is association is the largest non-government health provider in Zambia
Develop and implement communications strategies to be disseminated internally and externally
Content Development for both written and visuals to be disseminated both internally and externally
Responsible for engaging stakeholders by building and maintaining a relationship with them
Media relations for effective dissemination for information
Responsible for organising trainings and workshops within the organisation
Monitor and evaluate the effectives of the communication strategies
STUDENT LECTURER
Mufulira Skills Training Institute
01.2014
Company Overview: TEVETA registered institution and ICM approved center situated on the Copperbelt province of Zambia, in Mufulira district
The institution provides tertiary educational services in various fields of training, the include Civil Engineering, Engineers, Engineering, Vehicle Services
Applied understanding of public opinion, social media and traditional media use to create engaging and attention-grabbing stories
Used variety of learning modalities and support materials to facilitate learning process and accentuate presentations
Evaluated and revised lesson plans and course content to achieve student-centered learning
Arranged syllabus, developed schedule, and determined reading list for varied courses simultaneously, giving students appropriate time to complete assignments and absorb information
Utilized instructional technologies in course delivery for both in-class and online instruction to engage and educate students
Mentored undergraduate and graduate students in effective next-steps for education and career preparedness
Graded assignments according to strict institutional policies and upheld guidelines for academic integrity while disciplining plagiarism and cheating accordingly
Community Development Officer
Ministry of Community Development Mother and Child Health
01.2011
Company Overview: The Ministry of Community Development, Mother and Child Health (MCDMCH) was a ministry established in providing and facilitating the provision of equitable social protection and quality primary health care services to communities in order to contribute to sustainable human development
Developed short- and long-term community development strategies to draw businesses and consumers to rural areas
Communicated effectively with all different personalities and people in various job positions by being courteous, enthusiastic, and offering clear feedback
Took active role in patient and family planning process, detailing instructions and responding appropriately and effectively to questions and concerns
Maintained excellent attendance record, consistently arriving to work on time
Facilitated programmes and projects in the communities
Conducted community sensitizations on various programmes related to empowerment
Developed annual work plans and budgets
Updated supervisors on daily activities implemented
Work with women clubs and other social groupings to mobilize local resources for women
Education
Associate Member Certificate -
Zambia Institute of Marketing
01.2023
Master of Arts - Communication for Development
The University Zambia
12.2021
Bachelor of Arts - Adult Education
The University Zambia
12.2015
Certificate - Monitoring and Evaluation
The University Zambia
01.2015
High School Certificate - undefined
Pamodzi Girls High School
11.2009
Skills
Top marketing Performance in the sales team
Emotional Intelligence
Analytical Thinking
Time Management
Interpersonal Skills
Willingness to Learn
Team worker
Campaign management
Reputation Management
Cold calling experience
Call management
Managerial experience
Investigation’s expertise
Interviewing skill
Relationship Management
Project Management
Prospecting Marketing
Media Operations Knowledge
Public Opinion Understanding
Staff Management
Policies and procedures
Strategic planning
Sales and Marketing
Content Development
Marketing strategy
Product Launch
Social media coordination
Communication planning
References
Nathan, Musonda, Pro Vice Chancellor, nathans.musonda@gmail.com, 0978372828, Unicaf University
Ann, Mulenga, Supervisor, a.mulenga@gmail.com, 0976204276, Unicaf University
Stella, Mwanza, Manager, smwanza2017@gmail.com, 0968056544, 0777001985, Unicaf University
Mapeesho, Kamayani, Program Officer, mkamayani@gmail.com, 0979583299, CHAZ
Levy, Banda, Lecturer, levibanda@gmail.com, 0963832151, 0950218935, Mufulira Skills Institute
Accomplishments
Collaborated with team of 4 in the planning and execution of the grand opening event for the new campus.
Used Microsoft Excel to develop inventory tracking spreadsheets.
Honored to be Master of Ceremony for the 1st Unicaf Induction Day which hosted over 100 people.
Supervised team of 5 staff members.
Plan and supervise the production of adverts that resonates with the audience to be circulated on all media houses.
Timeline
SENIOR COMMUNICATION & MARKETING LEAD
Unicaf University
01.2019 - Current
STUDENT ADVISOR
Unicaf University
01.2018 - 01.2019
COMMUNICATIONS OFFICER
CHAZ
01.2015
STUDENT LECTURER
Mufulira Skills Training Institute
01.2014
Community Development Officer
Ministry of Community Development Mother and Child Health
01.2011
Master of Arts - Communication for Development
The University Zambia
Bachelor of Arts - Adult Education
The University Zambia
Certificate - Monitoring and Evaluation
The University Zambia
High School Certificate - undefined
Pamodzi Girls High School
Associate Member Certificate -
Zambia Institute of Marketing
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