Victor Chama Musonda

• Key Responsibilities & Achievements:
• Established coordination of social media output across 16 partner stations, ensuring consistency and quality.
• Collaborate with the Social Media Department to align strategies, share best practices, and integrate top-performing partner content into organizational platforms.
• Ensure programming maintains a youthful tone and relevance for young audiences.
• Promote active youth participation and incorporate audience feedback into content and programming decisions.
• Provide quality assurance and editorial oversight for digital content, approving submissions to maintain messaging consistency.
• Review and approve radio program's and related digital content for accuracy and alignment with objectives.
• Conduct remote editorial meetings and in-station mentoring to strengthen partner stations’ editorial capacity.
• Support and occasionally lead local, regional, and national debates, fostering youth engagement and public discourse.

BBC Media Action- Social Media Manager April 2025– August 2025

• Directed implementation of the organization’s social media strategy, achieving a 35% growth in audience reach within three months.
• Led the creation of youth-focused content, increasing audience engagement by over 40% and enhancing brand relevance.
• Oversaw performance analytics and content optimization, driving a 25% improvement in audience responsiveness.
• Ensured all social media initiatives aligned with organizational objectives and project goals, strengthening overall digital presence.
• Managed and mentored the BBC Media Action Zambia social media team, improving workflow efficiency and team performance.

• Demonstrated strategic leadership, professionalism, and integrity, serving as a role model within youth development and mentorship initiatives.
• Assessed and optimized program performance, integrating continuous feedback to enhance operational efficiency and project impact.
• Built and maintained trust-based relationships with mentees, community leaders, and partner organizations through transparent, empathetic communication.
• Led community dialogues, debates, and governance discussions, promoting civic participation and accountability among youth.
• Directed youth-focused media initiatives across two partner radio stations, achieving a 30% increase in audience engagement and improved community visibility.
• Managed and mentored cross-functional teams, strengthening editorial capacity and enhancing the quality of deliverables.
• Designed and executed training, capacity-building, and budget plans, ensuring initiatives were completed on time and within budget.
• Provided strategic editorial and digital content oversight, achieving consistent messaging and measurable growth in social media reach.
• Monitored and evaluated project outcomes using log-frames and M&E tools, ensuring alignment with BBC ISHIWI objectives and donor expectations.
• Delivered two major youth roadshows, successfully engaging diverse audiences and enhancing public outreach.
• Facilitated learning sessions and personalized coaching, improving team performance and mentee development outcomes.
• Developed and implemented customized mentorship plans, aligning individual growth with organizational objectives.
• Identified and addressed performance gaps through adaptive management and results-driven approaches.
• Championed a culture of accountability, collaboration, and innovation, ensuring sustainable impact and stakeholder satisfaction.