WILLIAM MWELA
Lusaka
Summary
Multi-faceted, efficient, and reliable administrative professional with 8+ years of experience supporting executives, sales personnel, and managers to improve internal operations for businesses. A highly capable individual with proven track record in Business to Business Support sales and project management resolving complex problems and implementing projects. Accomplished Sales Manager offering years of experience developing and maximizing sales.
Diligent in building and retaining accounts by providing support and attentive service. Expertise in marketing strategies, product promotion and merchandising to achieve market penetration. Successful record of expanding network connections through persuasive brand imaging.
Overview
14
14
years of professional experience
Work History
Country Manager - Zambia
LocoNav
02.2022 - Current
- Proactively lead joint company-strategic account planning process that develops mutual performance objectives and financial targets
- Closely work directly with internal technical and delivery teams to ensure customer solutions are done appropriately and follow-through to closure of customer acquisition.
- Be responsible for development and achievement of revenue targets through direct B2B customer engagement.
- Liaise with external experts to identify risks, best practices, and expectations and, when appropriate, negotiate with external regulatory agencies and competent authorities
- Coordinate involvement of company personnel, including service, technical support, finance, marketing and management resources, in order to meet account performance objectives and customer's expectations
- Gather operational, financial, market and other relevant information to create compelling products and services for customer base, in line with company product road-map.
- Work closely with the technical & technology teams in proposing relevant solutions and architecture for customers.
- Researching country or region thoroughly and adapting strategies accordingly
- Research and identify new business opportunities - including new markets, growth areas, trends, customers, partnerships, products and services or new ways of reaching existing markets
- Demonstrate and document understanding of accounts business strategy, objectives and goals
- Identify net new projects and manage with end-user and partner from specification to closure
- Work closely with all internal partners such as marketing and operations and services to ensure that strategy to grow market share is integrated and cohesive.
- Actively create weekly and monthly plans to close gap on targets to ensure quarterly and year end targets are met
- Understand customer pain points, requirements and correlate LocoNav solutions and customer requirements
- Think strategically seeing bigger picture and setting aims and objectives to penetrate and expand
- Establish relationships with key decision-makers within customer's organization to promote growth and retention.
- Negotiate and close long-term agreements with new clients in assigned territory.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Represent company and promote products at conferences and industry events.
- Identify and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
- Monitor market trends and competitor activities to identify areas of potential opportunity.
- Establish key performance indicators to track and analyze business progress and adjust strategies accordingly.
- Resolve problems with high-profile customers to maintain relationships and increase return customer base.
- Collaborate with upper management to implement continuous improvements and exceed team goals.
- Represent organization with shareholders, Governmental regulatory authorities, and be face of local business in eyes of public
Director Sales and Marketing - Head
MG Fast Loans
01.2022 - Current
- Managed over 50 customers calls per day and increased sales by 10%
- Achieve sales goals and service targets by cultivating and securing new customer relationships.
- Analyze sales and marketing data for improved strategies.
- Cultivate and maintain strategic alliances with key partners and vendors.
- Manage sales promotions and marketing strategies on major social media sites.
- Evaluated market data to develop and create business strategies and marketing plans.
- Suggested innovative ideas to increase sales and improve customer experience.
- Develop positive, performance-based internal sales and marketing culture to include mentoring staff.
- Develop value-added campaigns and executed technical solutions to streamline and improve marketing efficiencies.
- Direct sales and marketing management staff in successful use and development of business plans and strategies.
- Source advertising opportunities to place adverts in press and social media.
- Create and implement effective marketing and sales strategies to increase customer engagement and revenue.
- Identify weaknesses in existing marketing campaigns to develop pragmatic solutions within budgetary constraints.
- Manage production of leaflets, posters and newsletters.
- Analyze and forecast monthly sales data of existing marketed companies within designated area.
- Built relationships with customers and community to establish long-term business growth.
- Evaluate and monitor promotional activities to confirm adequate return on promotional funds.
- Exceed sales quotas and increase profitability through effective sales strategy and business planning.
- Manage accounts to retain existing relationships and grow share of business.
- Organize promotional events and interacted with community to increase sales volume.
- Resolve problems with high-profile customers to maintain relationships and increase return customer base.
- Maintain financial controls, plan business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Collaborate with upper management to implement continuous improvements and exceed team goals.
- Boost marketing, reviewed pricing strategies and expand distribution channels to increase sales revenue.
- Prepare sales presentations for clients showing success and credibility of products.
- Achieve established KPI for company, regional team and individual performance through teamwork and focus on customers.
- Liaise with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
- Manage revenue models, process flows, operations support and customer engagement strategies.
- Implement systems and procedures to increase sales.
- Increase profit margins by effectively controlling budget and overhead and optimizing product turns.
- Enhance profitability by developing pipelines utilizing marketing and sales strategies.
- Direct sales support staff in administrative tasks to help sales reps close deals.
- Hold one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Recruit, interview and hire employees and implement mentoring program to promote positive feedback and engagement.
- Compile and analyze data to determine approaches to improve sales and performance.
- Deliver recommendations to long-term accounts to promote brand awareness to key audience.
- Coach and promote high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
- Align company goals with customer outcomes and increased satisfaction by automating contact management systems.
Accountant
Click And Connect Zambia
01.2023 - 05.2023
- Handled day-to-day accounting processes to drive financial accuracy.
- Completed daily cash functions like account tracking, payroll and wage allocations, budgeting, donating, and cash, and banking reconciliations.
- Documented cash, credit, fixed assets, accrued expenses, and line of credit transactions.
- Gathered financial information, prepared documents, and closed books.
- Reconciled accounts and reviewed expense data, net worth, and assets.
- Used advanced software to prepare documents, reports, and presentations.
- Maintained up-to-date knowledge on professional accounting standards to manage financial recordkeeping.
- Detected and corrected mistakes early on and implemented systems to avoid recurring issues.
- Evaluated and improved financial records to make important business decisions.
- Prepared and filed tax forms to meet needs of customers.
- Improved data collection, financial analysis and financial modeling to optimize practices and retain customers.
- Reviewed business operations and obligations to help organization function at acceptable level.
- Leveraged finance knowledge to strengthen controls and improve transparency.
- Prepared working papers, reports and supporting documentation for audit findings.
- Tracked funds, prepared deposits and reconciled accounts.
- Maintained integrity of general ledger and chart of accounts.
- Collected and reported monthly expense variances and explanations.
- Reviewed accounts, resolved coding areas, and tracked recurring expenses for accrual entry.
Business Development & Sales Manager
Dot Com Zambia
05.2020 - 02.2022
- Lead development of new business opportunities through collaboration with internal resources, research, prospect, and qualifying new opportunities. This will included customer visits and developing relationships within defined vertical.
- Increase market share within assigned verticals and achieve assigned financial targets for volume, revenue, and profit.
- Prepare and present proposals, make recommendations for new services, extensions, or enhancements, and overcome objections to closure. Successfully close new business and onboard new clients.
- Execute account strategy and management to improve quality of relationships, product penetration, revenue share, supplier status, and ranking.
- Leading small sales team and build world class team out further over coming months/years. Qualify leads from marketing campaigns and other sources as sales opportunities
- Creating development plans and forecasting sales targets and growth projections
- Identifying market opportunities through meetings, networking and other channels
- Meeting existing and potential clients and building positive relationships
- Liaising with colleagues to develop sales and marketing strategies
- Preparing financial projections and sales targets
- Preparing sales presentations and participating in sales meetings
- Producing reports for management
- Training business developers and sales colleagues
- Contact potential clients through cold calls, emails and office visits
- Spending Time in field and/or Travelling
- Present company and products to potential clients
- Identify client needs and suggest appropriate products/services
- Proactively seek new business opportunities in market
- Establish, Manage and Train various levels of junior sales staff to increase company footprint
- Planning and overseeing new marketing initiatives
- Researching organizations and individuals to find new opportunities
- Increasing value of current customers while attracting new ones.
Digital Banking Support Officer - Head
United Bank for Africa
03.2015 - 04.2020
- Monitor and evaluate industry trends and customer drivers, and meet regularly with managers and stakeholders to discuss strategy
- Manage proposal response process, including detailed RFP requirements, content creation, and inputs from various sources
- Generate new leads, identify and contact decision-makers, screen potential business opportunities, select deals in line with strategies, and facilitate pitch logistics
- Develop and implement overarching outbound sales and business development strategy, sales processes, structure, and best practices across company
- Support deal structure and pricing with business-value analysis, and negotiate prices for proactive bids and proposals
- Maintain and share professional knowledge through education, networking, events, and presentations
- Develop and maintains Bank's digital marketing strategy and related road-map, product internal education and communication plan, and performance metrics
- Utilize strategic best practice sales methodologies to ensure appointments and new business opportunities convert to new business sales
- Develop new service offerings based on detailed and documented insights of market and client needs
- Provide market intelligence and feedback to global and regional teams on market, industry, and competitors' developments
- Prospect for potential new clients and turn them into increased avenues of business
- Develop negotiating strategies and positions by examining risks and potentials as well as estimating partners' needs and goals
- Develop and oversaw marketing functions to identify key marketing strategies for successful new customer acquisition and sales growth
- Collaborate with marketing and product departments on creation of competitive concept proposals
- Manage and maintain structured analysis of target markets, clients, and document in CRM system
- Building and maintaining relationships with key contacts at potential clients, consulting companies and partners in order to get access to new opportunities
- Develop, documents, and manage architecture and technical direction
- Bank's digital and online channels to ensure high availability and scalability of related systems
- Creating and executing bank's digital strategic plan to grow and deepen its product presence in country
- Monitor performance level according to agreed SLAs (internal & external) and document defaults for necessary penalties
- Work closely with country's CEO, COO and Senior Leadership team, playing vital role in articulating and driving bank's growth strategy through Digital
- Reviewed historical records, current operational data and forecasting information to identify and capitalize on system enhancement opportunities.
- Implemented and regularly reviewed financial controls to generate accurate and reliable financial data.
Assistant Systems Controller
Chambishi Copper Smelter
09.2013 - 02.2015
- Installing, upgrading, maintaining and troubleshooting company's IT infrastructure which include computer equipment such as personal computers, laptops and networking equipment
- Identify problematic areas and implement strategic solutions in time
- Preserve assets, information security and control structures
- Assist with operation of backup system for all data centre systems
- Ensure security of data, network access and backup systems
- Design, develop, implement and coordinate systems, policies and procedures
- Participate in planning and implementation of software changes including version upgrades and service pack installation
- Act in alignment with user needs and system functionality to contribute to organizational policy
- Interacting with business representatives to determine technologies required to align with needs of business
- Efficiently respond to user support requests by working closely with company staff
- Evaluating vendor products and service to explore risks and benefits of introducing new technologies into work place
- Contributing to team effort by accomplishing related results as needed.
HIV/AIDS Prevention Field Officer
DAPP Hope
02.2010 - 10.2011
- Providing specialized HIV prevention education to HIV positive individuals, including individualized sessions and educational workshops
- Conducting scientific based prevention education sessions with HIV positive individuals, and individuals at risk for HIV infection, including individual sessions, workshops, and social marketing activities for on-going recruitment
- Coordinating and implementing all program activities as per scope of work and timeline
- Prepare and develop all program curriculums, materials, fliers, and all other printed materials required by program or based on client's needs
- Coordinate with HCA program monitor and Director of HIV Prevention and Health
- Education for materials approval
- Participate in materials review for all other county prevention contractors, as per
- HCA contract requirements
- Coordination and assist in all client conferences, workshops and medical updates
- Conduct process and outcome evaluation activities
- Collect data, conduct data entry and prepare monthly program statistics
- Preparing draft progress and final reports for all programs and activities
- Develop relationships with community in order to gain access to HIV positive individuals and individuals at risk for HIV infection
- Represent program at community meetings, and represent ASF at committee meetings
- Attend specialized training specific to HIV prevention program design and implementation, and behavior change theory application
- Attend medical updates conferences and other program related training
- Entering into open dialogue with each family member, mobilizing them to know their HIV status and linking them to existing health services
- Leading individuals into taking responsibility for either staying HIV negative or, if
- HIV positive, taking steps to prolong healthy living and productivity while avoiding transmission of virus.
Education
Master of Science - Digital Business
University of Salford Manchester
UK11.2024
Certificate - Cyber Security
The Open University
UK2020
Certificate - Digital Marketing
CISCO
USA2018
Advanced Diploma - Computing and Information Systems
EVelyn Hone College
Lusaka, Zambia2013
Diploma - Computing And Information Systems
Evelyn Hone College
Lusaka, Zambia2012
Certificate - Computing And Information Systems
Evelyn Hone of Applied Arts And Science
Lusaka, Zambia2012
Skills
- Account Management
- Sales Management
- Business-to-Business (B2B)
- Sales Presentations
- Fleet Management
- Business Acumen
- Relationship Development
- Sales Strategy
- Relationship Building
- Key Account Management
- Customer Satisfaction
- Direct Sales
- Digital Marketing
- Fleet Management
- Promotions and Marketing Strategies
- Pipeline Growth
- Social Media Digital Marketing
- Upselling Products and Services
- Multi-Channel Campaigns
Additional Information
- ACHIEVEMENTS & AWARDS, Awarded Best Customer Service Person
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
The way to get started is to quit talking and begin doing.
Walt Disney
Timeline
Accountant
Click And Connect Zambia
01.2023 - 05.2023
Country Manager - Zambia
LocoNav
02.2022 - Current
Director Sales and Marketing - Head
MG Fast Loans
01.2022 - Current
Business Development & Sales Manager
Dot Com Zambia
05.2020 - 02.2022
Digital Banking Support Officer - Head
United Bank for Africa
03.2015 - 04.2020
Assistant Systems Controller
Chambishi Copper Smelter
09.2013 - 02.2015
HIV/AIDS Prevention Field Officer
DAPP Hope
02.2010 - 10.2011
Master of Science - Digital Business
University of Salford Manchester
Certificate - Cyber Security
The Open University
Certificate - Digital Marketing
CISCO
Advanced Diploma - Computing and Information Systems
EVelyn Hone College
Diploma - Computing And Information Systems
Evelyn Hone College
Certificate - Computing And Information Systems
Evelyn Hone of Applied Arts And Science
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